August 17, 2004

Now that "Queer Eye For the Straight Guy" has attained a cultural zenith of tedious saturation, the time is right for Peter Hyman's amusing and perceptive debut. Hyman, a contributor to the New York Observer and stand-up comedian, has written less a paean to "metrosexuality" (which he considers an example of tail-chasing media hype), and more a consideration across eighteen essays of how personal tastes command outsized influence upon life's journeys.

In Hyman's case, an extended youth spent in thrall to rarefied aesthetic sensibilities and affection for top-drawer consumer goods has had unintended consequences (including dateable women mistaking him for   gay). He gleefully describes the dissonance of his jockish seventies   Michigan boyhood: "I was a style-obsessed and slightly spoiled little   brat," owing to the influence of a gay older brother who inadvertently   "created a younger, straighter version of himself: the bitchy curmudgeon   railing against suburban boredom."

Once Hyman has skewered the absurdities inherent in taking seriously the metrosexual marketing trend, he moves on to portray more broadly the   challenges facing today's young sensitive straights--well-meaning,   under-funded, confused but randy. "Menage á Faux Pas" details Hyman's   confused participation in a Craigslist-enabled threesome he found   disappointingly businesslike and banal; in "The Wedding Swinger," a   brief, star-crossed tryst with a beguiling but unavailable   Spanish-French woman at his sister's Tuscan wedding seemed like "an   episode from my summer camp days." More poignantly, in "The Penultimate Girlfriend" Hyman considers how what seemed the perfect relationship in a sea of dating mishaps hit the rocks too quickly: "I desperately wished for more time and the chance to prove that my words could come to life."

Elsewhere, Hyman nicely captures a sense of bungling, "Beat the Devil"-style misadventure, whether during ill-advised stints in law school and fact-checking, or a too self-indulgent trip to Mexico   involving a copious drug stash and the narcotrafficantes. When he does indulge in discussions of consumer culture ("Dude, Where's My Shirt," "It's the Hot Wax, Stupid!"), it's with a particular winsome nostalgia, as Hyman understands that the right coffee table and   hydrating facial can't salve the lonely existentialism incurred by New   York's underemployed army of aspiring writers and serial daters. -- Reviewed by Mike Newirth

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